BinderyCRM

Smart tools for customer engagement.

AI-powered ad management and purpose-built CRM solutions for businesses that need more than a generic platform.

About

BinderyCRM is the customer engagement practice of The Infogetics Group. We build intelligent, purpose-built tools that help businesses manage their customers, run smarter ad campaigns, and grow without the complexity of platforms designed for someone else.

Generic CRMs and ad tools are built for generic businesses. We build for the specific—the industries and workflows where off-the-shelf software falls short. Our products combine AI-powered automation with human oversight, so you stay in control while working faster.

Based in Southwest Michigan, our team combines deep technical expertise with real-world business operations. Every tool we build is designed to solve problems we understand firsthand.

Our Products

Purpose-built tools for customer engagement, ad management, and sales operations.

AI-Powered Ads Management Automation

ShopKick.ai

AI-powered Google Ads management with human-in-the-loop approval workflows. Daily health monitoring, spend anomaly detection, automated recommendations with risk scoring, and a full audit trail. Every budget-impacting change requires explicit approval—your AI copilot, not your autopilot.

Web App AI + Human

Visit site

Vertical CRM Industry-Specific Sales Pipeline

BinderyCRM

A vertical CRM built for religious and niche book publishing and media distribution. Purpose-built for relationship-based sales with long decision cycles—structured sales pipelines, sample tracking, travel sales management, discipline-driven task engines, and bonus incentive workflows that generic CRMs can’t handle.

Mobile-First Web App

Coming soon

Our Approach

Every product we build is grounded in four principles.

AI-Augmented

AI handles the pattern recognition and recommendations. You make the decisions that matter.

Human-in-the-Loop

No autonomous budget changes. Every impactful action requires explicit approval with a full audit trail.

Industry-Specific

Built for the workflows that generic tools ignore. Sample tracking, travel sales, and long-cycle relationship selling.

Data-Driven

Structured data from day one. Clean foundations today enable the intelligence layer tomorrow.

Get in Touch

Interested in our products, want to learn more, or just want to say hello?

BinderyCRM

A venture of The Infogetics Group, LLC

eric@infogetics.com

+1 (269) 362-1801 Email, Signal & SMS

Buchanan, Michigan